Revenue Decisions You Can See

Our reporting connects occupancy, ADR, RevPAR, booking pace and channel performance with the actions that need to happen next. Part of our Revenue Management service.

This is a sample of our weekly revenue reporting format. The figures below are illustrative only and do not represent a real client or real trading results. Examples are anonymised to protect property and commercial information.

Week Snapshot · Sample Property, 32 Rooms

78%

Occupancy

£142

ADR

£111

RevPAR

175

Rooms Sold

+6%

vs Prior Week

Booking Pace & Forward Demand

Period	Booking Pace	Forward Demand	Notable Dates
Next 7 days	Ahead of pace	Strong	Conference at ExCeL, Thu–Fri
8–30 days	Behind pace	Moderate	School half-term week
31–90 days	Ahead of pace	Building	Concert at the O2, weekend of the 14th

Channel Mix & Direct Booking Share

Channel	Share of Bookings	Commission	Notes
Direct (website/phone)	24%	—	Up from 19% last month
Booking.com	41%	18%	Parity checked, rate matched
Expedia	22%	20%	Rate flagged for review
Other OTAs	13%	15–22%	No action this week

Rate Actions Taken This Week

Date	Action	Reason
Mon	+£12 on weekend rate	Comp set moved up, forward demand strong
Wed	Opened extra rate tier on Expedia	Undercutting direct rate at parity level
Fri	−£8 on mid-week rate, 8–30 day window	Pace behind target, protect occupancy

Priorities for Next Week

Push direct rate promotion ahead of the half-term dip in the 8–30 day window
Renegotiate Expedia commission tier, currently above comp set average
Hold weekend rates through the ExCeL conference period, monitor pickup daily

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